I think you can, as a readily available reference point for all to see.
Much of Air BNB does get swallowed up by people on 6 month working visas, and others overstaying that time.
Providers do use it to advertise their offering, in a free and open market.
The challenge to anyone including John Campbell, who thinks the RSE workers are getting a raw deal, is to price it up, put their money where their mouth is, and undercut the existing purpose built facilities.
If Seeka provide or contract out the same purpose built accommodation as shown On TV, and exists here in Hawkes Bay, then I will be sleeping easy.
Dont forget these places have to comply with local body regulations, which are the same for Kiwis. .