Even better one santiago
Bit like a Christian Revival party these things eh - but thats the point though, getting life long followers to spread the word
@roddrury: The Trent! #Xerocon https://t.co/Xr4b1v1Eef
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Even better one santiago
Bit like a Christian Revival party these things eh - but thats the point though, getting life long followers to spread the word
@roddrury: The Trent! #Xerocon https://t.co/Xr4b1v1Eef
And you'll like the announcements too https://www.xero.com/blog/2016/09/pa...-announcement/
And the latest on the Aussie XRO front https://www.xero.com/blog/2016/09/fi...siness-owners/
Rod up front at xerocon today
Pictures later
Lots of interesting and positive points in that news article, though for shareholders needing to see their investment in the USA paying off, the last few paragraphs provide food for thought.
Drury says the US will "still take a couple of years".
Xero is "very conscious of cost" because the conservative US market is not moving quickly away from desktop accounting packages and towards the cloud, he says.
Instead it is relying on partnerships with the likes of US bank Wells Fargo to raise aware of its service.
Drury said Intuit spends US$1.4 billion on marketing but he maintains it doesn't work. So why isn't Xero growing faster in the US? "Because they are a massive brand which has been there for 25 years."
Yeah, it could well be but XRO is also starting a "kick" of his own as per lesson #5 ending paragraph:
"He forecasts Xero will be able to drop Netsuite and use its own product to manage its accounts within two years, as its software gains the capability to cater for larger business. "My accountant will now shoot me in the head," he added.
Not as direct but Rod mentioned this last ASM. So there is still a lot of boxing yet to be done before one is declared a winner. I'm still hoping :)
One excited disciple
@consolid8_aus: HOLY MOLY THIS IS THE NEW ERA, STARTING WHOLE NEW RENAISSANCE @roddrury @Xero #xerocon #exciting #superexciting https://t.co/TUo4LfBvhE