Originally Posted by
BIRMANBOY
Some people make the mistake of needing to "believe" in and "understand" an investment. The old saying comes to mind.."there's money in muck" and WHS and RBD are perfect examples that spring to mind. What would you rather do sell a million burgers and make good money on the volume or sell a fraction by making the best burger but costing twice as much. Depends on your market. NZ is cough.cough...sorry but lets face it.....if you are talking volume, its WHS and RBD territory. I prefer to eat at Logan Brown but every now and then want something fast and cheap that's perfectly adequate so go Hell, MAccas, BK, KFC etc . So it gets the customers it has targeted and the occasional bonus of people like me. Even Logan Brown has gone down market here in Wellington and opened a more affordable burger type place. Demographics dictate how, when and how high ....and if companies don't listen and study demographics they fail. WHS and RBD wont fail, will continue expanding, will continue providing employment for thousands of NZ's and will continue to make money...everything else is just immaterial and self indulgent piffle.