How have you managed to get the opinion of 'most people'.
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A clue from the Operations Report: "In January 2010, BLIS Technologies and Pharmabroker Sales undertook a detailed market research assessment of the top selling retail brands in retail pharmacy for the oral health category, from the research company Synovate. The data showed that the Throat Guard brand held the 5th ranked position in pharmacy, for products in the medicated throat care and preventative throat care category based on dollar sales."
trader ... obviously somebody who knows the ins and outs of BLT maybe you can enlighten us what the future P&L impact is from amortising the $1.7m of capitalised development costs currently on the balance sheet
Also is it fair to assume that the rate of increase in development costs will continue so another decent lump will be capitalised in 2011 or are the research people working to full capacity and that sort of caps the cost at somewhere near this year level
One other question - who is the customer who buys ~$750k a year .... if not related to research agreements a fair chunk of real product sales goes to one customer eh
Which is not to say that most people like the product. I don't, and don't know anyone who does. Sorry to seem negative, because I wish all the enthusiasts well; but this stuff is nowhere near off the ground, and I can't see anything that shows it ever will catch on. There are heaps of snake oil products selling well, and even highly questionable junk voo-doo stuff with no proof of anything (magnetic blankets) that sell well. Blis just hasn't hit the consumer spot yet, and may never do. This in spite of the fact that Blis seems to be a legitimate health product rather than snake oil, but that's not what sells this sort of stuff.
Personally I swear by the product. For years I have had chronic halitosis and not even my Dentist had any ideas on what I could do. Now I use the fresh breath kit about 5 times a year and never ever worry about bad breath anymore. This is a massive benefit to my confidence when talking to people now.
Now our whole family uses K12 whenever we start to get the sniffles and I believe it does help our health in the winter time.
Read Notes to the Financial Statements #1. It explains all about criteria for capitalisation and amortisation/depreciation.
Are you left speechless then, Emearg! Have faith. This is the first real speed wobble we've seen from Blis in two or three years. The Board will all be keen to see better sales, if only because they all have substantial holdings in the company.
The company still sells great products, has quite a bit of cash, has excellent abilities, and is making terrific business progress. And everyone is free to clearly express themselves directly to the company with opinions and suggestions on the results, as I have already done and I'm sure others have too. Obviously we shareholders will now be much more cautious in our expectations on sales until we see more evidence of sales growth, but everything else was nevertheless good news.
If a large % of sales are in the USA during their cold seasons should we expect one ½ of the year to have larger sales than the other
Chippie, I agree that the Blis products do work. I used to use the fresh breath kit but found it rather a hassle with the protocol of mouthwash and taking the lozenges at set intervals during the day. For the past year I have switched to taking the daily Throatguard lozenges and they have been great! Also easier to make it part of the daily routine. No problem with bad breath and no complications like sinusitis that I used to get with colds. When I do get a cold I get over it very quickly since taking K12. I suspect Blis will come up with some more interesting applications for K12. That is why I continue to believe that Blis will be a success story, but accept that this may still take time. Maybe those of us in the "Blis fan club" were overly optimistic this time around!