http://www.scoop.co.nz/stories/BU180...land-honey.htm
"Manuka Health wins most ‘Trusted Honey Brand’ across the Tasman"
What happened to the giant 'Comvita'??????
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http://www.scoop.co.nz/stories/BU180...land-honey.htm
"Manuka Health wins most ‘Trusted Honey Brand’ across the Tasman"
What happened to the giant 'Comvita'??????
Isnt Manuka Health owned by private equity. Do you trust them.
Companies Register here:
https://app.companiesoffice.govt.nz/...ode%3Dadvanced
But if you follow it all the way through about 5-6 companies with 100% ownership, you get to here as a split ownership:
https://app.companiesoffice.govt.nz/.../shareholdings
Mainly owned by PE, domiciled in Jersey.
http://www.homeoftrustedbrands.com.au/results.asp
Scroll down to "Infant Formula". A2 Milk no where to be seen. Just lol.
Fascinating, isn't it?
Reader Digest's survey is reasonably independent and there are some who actually believe that Comvita is the standard bearer for the manuka honey industry and the absolute giant!
Turns out not only not to be the case but it did not even come out within the top 3 in Australia.
There is still the 'manuka' honey industry in Australia....
http://www.abc.net.au/news/rural/201...-fight/9090716
So potentially Comvita cares little about Australia and fighting them in their own backyard, but concentrate on China instead??
Capilano was highly commended, so maybe left it to their JV instead.
Heck of a dangerous strategy to focus principally on the China market - one stroke of the pen (as has happened with various products eg. Norwegian salmon and infant formula with colostrum) and the China government can shut down a product, a brand or a company!
Comvita's reason for drop in profits from poor harvests - simply does not stack up.
Here's proof from a badly affected player - summing up what anyone in the manuka honey industry has known for the last 2 years - increased competition with corresponding drop in margins from many new players to obtain the unsustainably huge margins available a few years ago.
https://www.nxt.co.nz/companies/ONL/...cements/318773
Excerpt : "However pricing for Manuka Honey then dropped sharply in China. Margins evaporated and it became apparent that there was an over-supply of Manuka Honey in China with suppliers aggressively discounting their product. While the market has now recovered, margins are still significantly less than they were two years ago".