Interesting interview.
Talks a lot about the importance of consumer stickiness (reducing churn) and bundling as a key way to achieve that.
Areas that SNT are focussed on.
Broadband and Sky Rewards help with these goals. An entry into Mobile will be a good move for Sky too. FY22 could be the release of the new STB and entry into Mobile. Plus bundles with streaming services.
If you are a customer with the new STB, Broadband and Mobile...paying anywhere between $200 - $250 per month to Sky...how likely is it that you are going to cancel your TV sub?